Do you have a terrific technology, smart people and not much time to keep up with marketing trends?
You're not alone. Our clients are just like you.
Read our practical resources for marketing in the Tech sector and save your precious time.
With quick fixes for 6 common headaches. Click here for your Performance Checklist for CEOs and CMOs.
And build a strong business on High Value Clients (not just any). Click here for your Precision Process for CEOs and CMOs.
6 critical factors to move CEOs of Aussie Tech companies closer to your 'ultimate end game'. Click here for your Checklist.
The definitive guide to winning the markets you need to build a successful Technology Business in or from Australia. Click here to choose the version tailored to your segment.
2. How to Present Like a Pro - Cheat Sheets
Straight talk on marketing technologies
16 Steps to a High Performing Website
10 Ways to Make Email Marketing Deliver
10 Ways to Present Like Steve Jobs
11 Ways to Get Top ROI from Telemarketing
7 Rules for Compelling Video Scripts
8 Ways to Drive More Traffic to Your Blog
Content Strategy - How to Pull it Altogether
How to Convert Suspects to Fans in 6 Steps
How to Match Content to Targets
How to Maximise Trade Show ROI
Fast to read Slide Decks
Links to providers of useful services for High Tech companies (with no kickbacks for us. We just recommend them).
1. Intellectual Property Protection
Bird & Bird
http://www.twobirds.com/en
A rare flock of legal eagles which combines exceptional legal expertise, deep industry knowledge, creative thinking and a sense
of humour.
2. R&D Tax Concessions & Govt Grants
Michael Johnson & Associates
http://www.mjassociates.com.au/
An approachable, experienced team who helps Australian companies get the most value from R&D tax incentives and other government
support for innovation.
3. Investor Relations
IRM
http://www.irmau.com/irm/content/default.aspx
A smart team who provides corporate websites, investor tools and publishing services especially for companies listed on the ASX
and other exchanges.
4. Commercialisation& Funding
Accelerating Commercialisation
http://www.business.gov.au/advice-and-support/EIP/Accelerating-Commercialisation/Pages/default.aspx
An Ausindusry initiative that provides co-operative grants up to $1 million for small and medium Australian businesses, entrepreneurs
and researchers looking to commercialise novel products, processes and services.
ATP Innovations
http://atp-innovations.com.au/ One of Australia's most established incubators which
partners with technology-based startups and entrepreneurs to help them grow, achieve success and find investment through the support
of personalised assistance and mentoring.
Australian CleanTech
http://www.auscleantech.com.au/
An Adelaide-based firm with strong ties in China, who helps Australian clean tech companies gain profile, investment and access
to overseas markets through events, networks and the CleanTech market indices in Australia and China.
Fat Hen
http://www.fathen.vc
A forward-thinking group which makes equity crowdfunding accessible to Australian technology companies. Providing a capital platform,
deal filtering, due diligence, transaction and post-investment services, Fat Hen’s sweet spot is capital raises of $1-5 million.
Hospital IP Group
http://hospitalipgroup.org/A specialist group helping innovators in hospital and medical
settings to protect their IP and reach appropriate partners and assistance to commercialise their products and services.
5. Market Analyses & News
Market Clarity
http://marketclarity.com.au/
A specialist technology analyst firm which tracks telecommunications infrastructure, services and technology trends as well as
market forces and emerging technologies.
