P: 1300 000 336

Home  >  B2B Blog

Finkel Report – Groundhog Day or Green Way Forward?

Tuesday, June 27, 2017 - Kim Brebach

The Finkel Report – Groundhog Day or a Way Forward for Renewable Energy

Australia’s Chief Scientist, Dr Alan Finkel, recently produced an energy report which focused on the consequences of energy generation – emissions – not the technologies deployed. No fuel type or technology was excluded – including coal and gas – so why are so many conservative politicians up in arms? We dig deeper into the murky realm of technology and politics.   Read more


Turnbull on Renewable Energy - Leadership in Reverse

Wednesday, March 22, 2017 - Kim Brebach

Turnbull on Renewable Energy - Leadership in Reverse

Leadership means being out front, leading the way. Yet the 'Innovation Prime Minister' has missed an easy win on an issue formerly close to his heart. In a 'climate' where even energy giants are baying for leadership and certainty, will 'Turnbull the Turncoat' end up being the PM's legacy?   
  Read more


What if our Politicians were Wines? 2016 Revision

Friday, November 04, 2016 - Kim Brebach

What if Politicians Were Wines 2016 Update |Technoledge

Australia produces as many ordinary politicians as ordinary wines, but at least there are some colourful characters among them. In this post, we showcase the more interesting ones.  Read more


Election 2016 – Marketing Gone Tragically Wrong

Friday, July 08, 2016 - Kim Brebach

Election 2016 – Marketing Gone Tragically Wrong

Whatever happened to Leadership? To Vision? To Respect for Australians? We put the recent  Federal Election fiasco under the microscope and find ignorance of basic Marketing 101.   Read more


Why is Turnbull Wasting Billions on Dubious Defence Technology?

Tuesday, June 21, 2016 - Kim Brebach

Why is Turnbull Wasting Billions on Defence | Technoledge

Why commit billions to distant defence projects of enormous uncertainty - when Australia needs industries to provide jobs and growth right now? We take a closer look at the Turnbull government's 'innovation policy' and see pigs that it expects to fly. 
  Read more


Turnbull Missing in Action on Innovation

Wednesday, May 11, 2016 - Kim Brebach

Turnbull Missing in Action on Innovation | Technoledge

This week the agile one, the innovator, the clean energy champion we believed was Malcolm Turnbull delivered his first budget via Treasurer Scott Morrison. We didn't have to dig to find no evidence of these traits. No wonder the word disappointment is now the one most associated with the PM.   Read more


Beauty May Not Convert - Web Design Tips that Work

Friday, March 18, 2016 - Tracey James

Web Design not all about Beauty | Technoledge

Two years ago, we spent a fortune re-designing our website. It was gorgeous, clever & informative - but did it perform? Not for a nanosecond. Last year, we replaced it with a plain-speaking, plain-looking website which instantly out-performed the other by 400% and has kept performing.   Read more


Turnbull on Innovation - all Talk, no Action?

Friday, March 04, 2016 - Kim Brebach

Turnbull on Innovation – all talk | Technoledge

Innovation is the cornerstone of replacement Prime Minister Turnbull's rhetoric, but how innovative is his thinking really? We put the new PM under the microscope and search for innovation. We found it mighty elusive, especially when it came to defence focus and spending.   Read more


2016 Top 9 Trends in Marketing High Tech

Friday, February 05, 2016 - Tracey James

Top 8 Trends in Marketing High Tech | Technoledge

Some might say there's more hype around marketing itself than anything else - but we couldn't possibly comment. As 2016 gets off to a flying start, we look at where to get the best ROI on marketing your high tech product or service. Here are the marketing trends for 2016.   Read more


Disruptive Technology: Have Smartphones killed Cameras?

Monday, January 18, 2016 - Kim Brebach

Disruptive Technology: Have Smartphones killed Cameras?

Or was it the camera industry’s failure to innovate?  Read more




It was a difficult project because the science was complex and had to be technically correct, but it also had to be understood by non-scientists. We hold many patents, so it had to be legally correct too. I can’t think of another company that could have done this.
Dr Peter French
CEO, Benitec

 

Meet more clients

Corelli

Microskin

Recent Posts


Categories



As an IT vendor it’s easy to write off messaging and positioning as useless marketing spin. I did, until Technoledge rewrote our content. It’s less technical, easier to read, flows better, is more understandable and gives us far more credibility – just by changing the words. I was very surprised.
Joe Kelly
CTO, DAMsmart

 

Meet more clients

Translogix

McEvoy Thomas

Call us on 1300 000 336 or book a Growth Catalyst