Prime Minister Morrison has failed to come up with an energy policy, and left the industry in deep despair. Now events have overtaken the PM and left him
in their dust, while smart entrepreneurs and investors forge ahead on their own. Read more
I studied Biotechnology, believing Australia was a forward-looking country, keen to find new solutions to old problems and eager to embrace new technologies.
How wrong I was! To make the point, I contrast how Queensland and South Australia are each shaping its energy future: one is pursuing the past, the
other the future. Read more
Can hackers really break into your home network through the baby monitor? Or disable your car by hacking the Engine Management System? Watch this 3-minute video from CISCO to appreciate the possibilities, in this case breaking
into a business via the thermostat and stealing industrial secrets. We take a closer look at IoT: what it is, and what you need to know to protect
I recently read Barry Humphries’ autobiography 'My Life as Me'. It’s a rollicking, spell-binding read if you can ignore the fatal flaw: obscure, convoluted
words. I nearly gave up. Discover how the right words matter, especially in marketing, and 6 fast ways to choose the right ones, every time.
Decision makers are more impatient and short of time than ever. That's why your White Papers must be shorter and sharper than ever. If they're long or boring, they'll be tossed out faster than a MacDonalds wrapper. I share our rules for creating White Papers that move minds - and are kept and shared. Read more
‘My vision is for a country, a society, a world where we don't use any coal, oil, or natural gas because we have zero-emissions electricity in huge abundance.’
That's what Australia's Chief Scientist, Alan Finkel, said in October 2015, a month after Turnbull toppled Abbot as Prime Minister. In 2019 with Morrison
at the helm, I update my 2015 post, getting mighty hot under the collar.
‘Physics is like sex. Sure, it may give some practical results, but that's not why we do it,' said theoretical physicist Richard Feynman. I saw what he meant when I visited an exhibition of the Large Hadron Collider (LHC) which discovered
the 'God Particle'. I dig into 'un-complicating' the most expensive particle ever found and ask, as Julius Sumner-Miller did, 'Why is it so?'
Are you cool with sharing your personal details, habits and movements on social media or being recorded when you're shopping or walking down the street?
You shouldn't be. In this post I reveal what's really happening with your data - and mine. You should be white hot with rage. I am. Read more
The case studies are fabulous. I don’t know how you got quotes like that out of customers. They’re priceless and were written and approved in record time, so customers must’ve been happy about them. More than that, we didn’t have to worry about a thing. It was all just done for us. Neil Bolton
CEO, Recruitment Systems
I was particularly impressed with Technoledge’s approach. They suggested re-casting White Papers to multiple decision makers in parallel mini-campaigns. Within a week the new approach yielded 7 times more downloads. We only need to target one type of decision maker now. Phil Jacobs